EPIX Rebrand

Approach

As EPIX likes to say, “Have we got a story for you.” With a slate of new original series available in more homes than ever before, EPIX wanted the network’s look and feel across all platforms reflect its premium entertainment experience. And that’s where our story of rebranding the network begins…

Together with the EPIX brand, marketing and executive teams we developed the network’s unique brand framework based on A Hero’s Journey in terms of emotional tone, visuals, and sound. Everything we created – visual identity systems, anthem films, talent promos – reflects the belief that a good story transports its audience.

Credits

• Creative Director — Ronnie Koff
• Designers — Griffin Frazen, Ilya Tselyutin, Jake Ferguson, Maggie Tsao, Mike Daines, Brad Mitchell
• Animators / Designers — Blaise Hossain, Brandon Savoy, Evan Sexton, Justin Mays, Kiyoon Nam, Meng-Yang Lu, Matt Lawless, James Vogel, Williams Salas, James Gardner
• Editors — Lin Wilde, Keith Roberts, Nate Miller, Bryan Keith
• Assistant Editor — Lexi Gunvaldson
• Design Intern — Daniel Kwon, Sophia Lynn, Cameron Reyes
• Sound Design — Trevor Gates
• Writers — Charlie Short, Sam Cohan
• Production Coordinatorr — Mitchell Fraser
• Coordinators — Tess Perros, Nicole Thomas
• Head of Production — Franceska Bucci
• Executive Producer — Jon Hassell